Hasbro - Final Thoughts

Ticker Symbol: HAS

Hasbro Final Thoughts

Hasbro should see a major boost surrounding the June 24th release of Michael Bay's Transformers: Revenge of the Fallen. Back in 2007, Hasbro shares rallied on the windfall profits associated with the first live-action Transformers movie, and the sequel is expected to do even better.

It may be too far out to price in the expected profits from the Transformers sequel. A more attractive entry point may be had in the coming months.

Hasbro was downgraded to "hold" from "buy" at Morgan Joseph due to lower-than-expected sales in the company's Q1 results.

Mattel, Hasbro's main competitor and the world's largest toy maker, reported a $51 million loss last quarter, suggesting the toy industry has not yet hammered out a bottom.

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